Cosmetics, Fragrance, Skincare and Beauty Gifts | Ulta Beauty (2023)

Gift Cards



Protect Card like cash. Card not valid for use until purchased and activated. Purchase, use or acceptance of Card constitutes acceptance of Terms. Usable up to remaining Card balance to purchase goods or services at Ulta Beauty stores or at Not redeemable for cash except as required by applicable law. Not redeemable at Ulta Beauty at Target or on Card does not expire or incur fees. If lost, stolen or damaged, Card will not be replaced without proof of purchase. Issuer is not responsible for use of Card without authorization. For balance inquiry, additional and changed Terms (Issuer reserves right to change Terms at any time), visit or call 1-888-566-2736.


1. Gift Card Purchase

You can purchase an ULTA Gift Card at any ULTA store, online at and, or from authorized retailers. ULTA Gift Cards and eGift Cards are available in any denomination, up to $500, and, with the exception of promotional Gift Cards or promotional eGift Cards, have no expiration date.

You cannot use an ULTA Gift Card or eGift Card to purchase other Gift Cards or eGift Cards, and Ultamate Rewards points cannot be redeemed for the purchase of Gift Cards or eGift Cards.

Purchasers of ULTA eGift Cards are responsible for providing an accurate and deliverable email address for the recipient during the purchase and checkout process on Refunds will not be made for eGift Card purchases sent to an incorrect, invalid or undeliverable email address provided by the purchaser. ULTA is not responsible if the eGift card is lost or redeemed by an incorrect recipient.

2. Gift Card Redemption

ULTA Gift Cards and eGift Cards are redeemable for merchandise and services in all ULTA locations in the United States and at ULTA Gift Cards and eGift Cards are not redeemable at Ulta Beauty at Target or on They cannot be redeemed or exchanged for cash.

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To redeem an ULTA Gift Card in-store, simply present your Gift Card at time of purchase. To redeem an ULTA Gift Card on, enter your Gift Card number and PIN number at the Payment step during the Checkout process. The PIN number can be found on the back of the Gift Card under the black and silver scratch-off coating at the bottom.

To redeem an ULTA eGift Card in-store, you must present the original eGift Card email printed with the eGift Card number and PIN number and present it at time of purchase. To redeem an ULTA eGift Card on, enter the eGift Card number and PIN number at the Payment step during the Checkout process. Only one eGift Card can be redeemed per online order.

The value of your order amount plus any sales tax, shipping & handling fees, and any other charges will be automatically deducted from the available balance on the ULTA Gift Card or eGift Card. If the amount of the order exceeds the available balance on the Gift Card or eGift Card, the recipient will need to pay for the balance of the order via other acceptable means of tender.

3. Gift Card Balance

To check the balance on your ULTA Gift Card or eGift Card please use the form on

4. Combining/Merging Gift Cards

Guests can merge multiple Ulta Beauty Gift Cards together through our chat feature in order to use multiple gift cards for their or app purchase.

(Video) Fragrance gifts | Ulta Beauty

This function can merge up to two gifts cards at a time that were purchased at an Ulta Beauty location and can be found here: Choose the chat feature, then Gift Card Merge. Guest Service Specialists can also assist with merges.

NOTE: The self-service function cannot merge gift cards purchased outside of Ulta Beauty. Please contact Guest Services for assistance.

5. Returns

You may not return or cancel your ULTA Gift Card or eGift Card after it is received. Purchasers who wish to cancel an eGift Card purchase prior to its delivery to a recipient should contact Customer Support prior to the delivery date selected during the purchase process.

6. Lost or Stolen Gift Cards

ULTA Gift Cards and eGift Cards should be treated like cash and safeguarded accordingly. If lost, stolen or damaged, Card will not be replaced without proof of purchase.


Who is CashStar?

CashStar is a Maine-based company specializing in eGift Cards that allow consumers and businesses to securely send gift cards over the internet. CashStar's focus is on developing a secure payment technology platform and service dedicated to bridging the digital and physical divide. CashStar is fully PCI compliant.

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How do I check my Gift Card or eGift Card balance?

If you are online, you can check your balance at In you are in an ULTA store, simply ask one of our associates to check the balance for you.

Can I Merge Gift Cards?

Yes, you can merge your Ulta Beauty gift cards together! Any gift cards purchased at an Ulta Beauty location or online at can be merged by contacting Guest Services, or through the self-service functionality on our Chat located here.Any Ulta Beauty gift cards purchased outside of an Ulta Beauty Store would have to be merged by a Guest Services Specialist. Please contact them via your preferred method here.

Are there any fees associated with the purchase of eGift Card or a Plastic Gift Card?

No, except if you choose to purchase a plastic Gift Card online and request expedited shipping.

Do I have to activate my Gift Card or eGift Card?

No. Once you purchase your card in an ULTA store, online at, or through an authorized retailer, your card should be active. If you have any problems with your card, you can check your balance at or contact Guest Services.

What is the difference between a Gift Card and an eGift Card?

Gift Cards are plastic cards that are purchased in ULTA stores, online at, or via authorized retailers. eGift Cards are virtual gift cards purchased on and sent via email to a recipient. They operate just like a plastic card and can be redeemed either in an ULTA store or online at For more information about eGift Cards, go to

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Which credit cards do you accept?

VISA, Mastercard, American Express, and Discover, as well as PayPal.

** Please note, there are a small percentage of "plastic-less" card accounts for American Express - Corporate and Purchasing Card accounts. If you have one of these accounts with no AMEX card, please enter 5555 as your card security code.

When does the eGift Card or Plastic Gift Card expire?

Never. There is no expiration date on your eGift Card or Plastic Gift Card.

How do you prevent the email from getting lost as spam?

We adhere to all industry best practices to ensure successful delivery of the eGift Card via email. Still, there is a chance that the email will be treated as spam or the recipient didn't notice it in their email inbox. You will receive an email message confirming delivery of the Gift Card alert email, and a message notifying you that the eGift Card has been viewed. If the eGift Card goes un-viewed for 15 days after delivery, you will receive a message with options for resolving the issue.

How do I know the recipient actually received the eGift Card I sent them?

You will receive an email message confirming delivery, and a message notifying you that the eGift Card has been viewed. If the eGift Card goes un-viewed for 15 days after delivery, you will receive a message with options for resolving the issue. You may also contact Customer Support with the order number from the email you received confirming your purchase, and we can tell you if the recipient has viewed their eGift Card.


Can I redeem my Ulta Beauty gift card at Ulta Beauty at Target?

No, ULTA Gift Cards and eGift Cards can only be redeemed at an Ulta Beauty store or at

Can I redeem my 3rd Party Gift Cards (e.g., VISA branded) at Ulta Beauty?

Please refer to the terms of the card for redemption options.

Can I redeem my 3rd Party Gift Cards (e.g., VISA branded) at Ulta Beauty at Target?

Please refer to the terms of the card for redemption options.


Who owns Ulta Beauty? ›, LLC is a wholly owned subsidiary of Quantalytics Holdings, LLC (“Quantalytics”).

Does Ulta have a clearance section? ›

Located either by the registers upfront or in the back of the store, depending on your store, Ulta's clearance section is where you'll find products discounted up to 90% off. Every item has a red or yellow sticker.

Does Ulta sell real salon products? ›

Because Ulta is technically considered to be a “salon” and employs at least 1 licensed cosmetologist, they are considered to be a legitimate retail outlet for professional salon and skincare products. They carry many of the same lines that we carry.

Where Is About Face sold? ›

At Ulta Beauty, guests will experience a range of about face's hero products across collections, specifically best-selling shades of Matte Fluid Eye Paints, Shadow Fix Eye Primer, Shadowsticks and Matte Fix Lip Pencils.

Who is bigger Ulta or Sephora? ›

Founded in 1990, Ulta Beauty is the nation's largest beauty retailer, with more than 1,300 stores across all 50 states, and the recently launched Ulta Beauty at Target in 100 Target locations. It sells over 25,000 products across more than 600 brands.

Is Ulta cheaper than Sephora? ›

When it comes to product costs, Sephora has a reputation for being pricey. However, comparing identical products between Sephora and Ulta yields identical prices. The reason you may end up spending more at Sephora lies in the fact that it does not offer inexpensive drugstore alternatives at all.

How much do you tip a hairdresser at Ulta? ›

The bottom line: If you like your hairstylist, tip at least 20%. It helps build relations with the salon and is especially helpful in procuring a last-minute appointment. Says Camoro: "You want to get the best personal care, and build up a rapport.

What time of year does Ulta have sales? ›

It usually happens toward the end of June every year with savings of up to 50% on summer skin care, BOGO makeup, up to 40% on jumbo hair care, including drugstore brands and prestige products, and daily deals. In 2022, the Summer Sale started on June 26 and lasted through July 16.

Does Ulta make you return free gifts? ›

Get Gifts With Purchase

If you get a gift with purchase then end up returning the original purchase, you can keep the gift. Does this mean you should only buy beauty products only to get the gifts with purchase, then return them all? Definitely not—that's a hassle and could result in loss of return privileges.

Are salon products better than store bought? ›

Salon products use highly concentrated, high-quality ingredients that nourish and hydrate your hair. When looking at the ingredients on the back of your shampoo, you'll see that there's not a huge difference between the salon and drugstore product. The best way to explain this is to equate shampoos to cooking oils.

Why did Ulta issue an apology? ›

Ulta Beauty Inc. is apologizing for an “insensitive” email it sent to customers advertising a Kate Spade fragrance. The email's subject line was “Come hang with Kate Spade and get $15 off,” which many read as a reference to the fashion designer, Kate Valentine Spade, and her death by suicide in 2018.

Do they wash your hair at Ulta? ›

Hair Styling

All styling services include a cleanse, condition & scalp massage unless otherwise stated.

Can you buy About-Face in store? ›

If you haven't gotten your hands on her technicolor makeup line just yet, you can now shop About-Face at Ulta Beauty, so put those Ultamate Rewards points to good use before it sells out.

Who owns About-Face beauty? ›

Natalie J Sperling - Founding CEO - about-face beauty | LinkedIn.

Who manufactures About-Face? ›

Halsey partnered with Dineh Mohajer and Jeanne Chavez, the founders behind beauty brands Smith & Cult and Hardy Candy, to develop About-Face, which has been in the making for the last year.

What is the most bought makeup brand? ›

L'Oréal tops the list, followed by Estée Lauder, Gillette, Nivea and Guerlain, which make up the top five. They are followed by Clinique, Dove, Pantene, Lancôme and Garnier - rounding out the top ten.

Who is Sephora's competitor? ›

SEPHORA competitors include MAC Cosmetics, Urban Decay Cosmetics, Nordstrom, Ulta Beauty and Macy's. SEPHORA ranks 1st in Pricing Score on Comparably vs its competitors.

Who competes with Ulta Beauty? ›

Ulta Beauty competitors include, Birchbox, SEPHORA, Nordstrom and Sally Beauty. Ulta Beauty ranks 2nd in Diversity Score on Comparably vs its competitors.

What brand of makeup is most affordable? ›

Makeup Artists and Editors With Expensive Taste Love These Cheap Makeup Brands
  1. E.l.f Cosmetics. It's true—beauty editors lose it over just about every E.l.f. product. ...
  2. Nyx Professional Makeup. ...
  3. L'Oréal. ...
  4. Colourpop Cosmetics. ...
  5. Maybelline. ...
  6. BLK/OPL. ...
  7. Sephora Collection. ...
  8. BH Cosmetics.
7 Sept 2022

Is Sally's or Ulta better? ›

Results were generated by 380 employees and customers of Sally Beauty and 775 employees and customers of Ulta Beauty. Sally Beauty's brand is ranked #644 in the list of Global Top 1000 Brands, as rated by customers of Sally Beauty. Their current valuation is $1.77B.
Sally Beauty vs Ulta Beauty.

Is Target or Ulta cheaper? ›

Even before adding my 5% Target Red Card discount, Target clearly had much better prices than Ulta for these drugstore makeup products. On average, products tended to be 30% more expensive at Ulta, with the main exception being Nyx products. However, none of the drugstore makeup products were cheaper at Ulta.

How much do you tip for $200 hair color? ›

"Tip 20 percent on the true total cost of the service, not the discounted cost," Schweitzer says. "The hairdresser did the same amount of work, so they deserve the same amount of tip."

How much do you tip for a $100 hair color? ›

How much do you tip for a $100 hair color? You should tip 18% - 22% for good service and 25% for excellent service. A quality hair coloring requires a lot of skill and your hairdresser should feel appreciated for their hard work.

Why don't you tip the owner of a salon? ›

Why is this? The owner of the salon is doing the exact same service for you as someone renting a booth from them. There is absolutely no logic to not tipping the owner. My family members and I all work in the service industry, from restaurants to hospitality to salons.

What is the biggest Ulta sale? ›

Ulta's signature 21 Days of Beauty Sale is one of the most hotly anticipated sale events of the year. For three weeks every March and September, shoppers will find huge discounts on best-selling makeup and skincare products.

Do you tip Ulta stylists? ›

No your not. The only people who are allowed to be tipped are the brow and salon staff. For services if you do eyebrows or hair. No other employee gets tips.

What brands are coming to Ulta in 2022? ›

New Brands at Ulta Beauty 2022: Chanel Beauty, Fenty Beauty, more – WWD.

Does Ulta give freebies? ›

Some of our free gifts do need to be physically added to the basket of in order to receive in the order. Others have a brand spending minimum to get these special freebies. Once the spending minimum has been met the applicable gift will automatically be added to the shopping basket.

Does Ulta destroy unopened returns? ›

So, what types of products get trashed after you return them? And what's the idea behind "damaging out?" As it turns out, the process is actually intended to protect customers in two ways. "When we damage out products, it's because they have either been used, have fingerprints in them, or have a broken seal.

Does Ulta reuse returned makeup? ›

"Ulta Beauty's policy does not permit the resale of used, damaged, or expired products.

Are cheap shampoos as good as expensive ones? ›

Because many of the more inexpensive shampoos on the market utilize larger molecules, there can be issues with the product's efficacy. "Pricier shampoos use smaller silicone molecules while the less expensive ones use larger ones that sit on top of the hair versus actually penetrating it," she says.

What attracts customers to a salon? ›

10 ways to attract new salon clients
  • Make the most of local SEO. ...
  • Encourage reviews and referrals. ...
  • Develop a social media strategy. ...
  • Offer online bookings. ...
  • Offer Buy Now Pay Later (BNPL) ...
  • Work with a local influencer. ...
  • Post tips and tutorials online. ...
  • Partner with a local business.
22 Jun 2022

Why are professional skincare better than drugstore? ›

The fact is that professional products have a higher concentration of high-quality active ingredients than over-the-counter or OTC products. This ensures that you will get better results from the professional products. The optimal pH of skin is between 4.7 and 5.7 which is mildly acidic.

Can you return perfume to Ulta if you don't like it? ›

If you're not completely satisfied with a product for any reason, just return it to any Ulta Beauty store for a full refund or exchange.

What did Ulta say that was insensitive? ›

Retailer Ulta Beauty apologized Monday after it emailed customers to say "Come hang with Kate Spade" as part of a promotion for the luxury brand, whose eponymous co-founder hanged herself.

Can Ulta see your return history? ›

They'll use your information to track your return history and can deny future returns if they feel you're abusing their return policy.

Does Ulta pee test? ›

No, Ulta Beauty does not drug test.

Can you wear sneakers if you work at Ulta? ›

Shoes must be professional/fashionable, no sandals or sneakers. Makeup should be applied before working. All black typically. Although, you can wear certain colored shirts like bright pink or orange with black dress pants/skirts and dress shoes.

Do you tip makeup artist at Ulta? ›

Some make-up artists work on commission or have daily sales goals, so your purchase is really the important part, and while a tip would be appreciated, it's not necessarily expected. If you are paying for the make-up application itself (like at a salon or spa), you would MOST DEFINITELY TIP.

Does Ulta have about face? ›

“We are thrilled to welcome about-face to the Ulta Beauty family,” said Maria Salcedo, senior vice president of merchandising at Ulta Beauty. “Halsey's creative vision for cosmetics is demonstrated throughout every part of the collection, from beautifully pigmented shades to thoughtfully designed packaging.

Will about face be in Ulta stores? ›

Ulta Beauty will sell hero products from the range, including bestselling shades of its Matte Fluid Eye Paints, Shadow Fix Eye Primer, Shadowsticks and Matte Fix Lip Pencils. “We are thrilled to welcome about-face to the Ulta Beauty family,” said Maria Salcedo, Senior Vice President of Merchandising at Ulta Beauty.

Where is about face made? ›

It looks like 2021 is already off to an exciting start with a new beauty brand called About-Face, brought to you by singer Halsey. With this launch, the New Jersey-bred artist has found a new way to share her love of makeup with fans and beauty enthusiasts.

Where Is about-face beauty sold? ›

about-face | Ulta Beauty.

Who owns most of the beauty industry? ›

As of 2021, the French cosmetics company L'Oréal was the leading beauty manufacturer in the world, generating revenues of about 34 billion U.S. dollars that year.

Which company is best for face products? ›

Top 10 Skincare Brands in India | 2022
  • Himalaya.
  • Biotique.
  • Lotus Herbals.
  • Loreal.
  • Neutrogena.
  • Patanjali.
  • Mama Earth.
  • Cetaphil.

Who owns Ulta and Sephora? ›

Competition By The Numbers

After that, Ulta Beauty has a market cap of $19.79 billion, which LVMH, which owns Sephora, has a $410 billion market cap. That includes luxury brands like Moët, Hennessy and Louis Vuitton, giving it insight into how luxury shoppers buy.

Who is Ulta merging with? ›

See How We're Leveling Up (And Building Toward 800 Total Shop-in-Shops) When Ulta Beauty at Target launched last August, we knew the dynamic partnership was something special.

Are Target and Ulta merging? ›

Target plans to open more than 250 Ulta Beauty shops in its stores this year. More Target stores will get an Ulta Beauty shop added in 2022.

Is Ulta Beauty the same as Sephora? ›

Ulta and Sephora are the two that stand out. While Sephora sells luxury beauty brands, Ulta is considered a drugstore retail store. These two stores are not so different in their selections, beauty services, and more.

Who is the biggest beauty retailer? › is the online shop with the highest eCommerce net sales that is selling products in the Beauty e-commerce market in the U.S., with a revenue of US$2,300 million in 2021 generated in the U.S., followed by with US$1,889 million. Third place is taken by with US$1,831 million.

Who owns CeraVe? ›

CeraVe - L'Oréal Group.

What does Sephora mean in French? ›

The name Sephora is girl's name meaning "bird". This lovely name is a softened French version of Tziporah, the biblical wife of Moses. Unfortunately, in the US, it's become attached to the cosmetics franchise.

Why did Ulta go down? ›

ULTA Beauty stock was tumbling following a disappointing update. Ulta Beauty stock was slumping Tuesday after the company announced long-term financial targets and strategic priorities that investors found wanting. The company forecast total net sales growth of between 5% and 7% for fiscal 2022 through 2024.

Can I use my Ulta gift card at Target? ›

Can I use my Ulta Beauty® gift card on Ulta Beauty at Target items? Ulta Beauty gift cards cannot be used on Ulta Beauty at Target items. Ulta Beauty gift cards can only be used at Ulta Beauty or on

Why did Target change its name? ›

Introducing: Target Corporation

Dayton Hudson Corporation was renamed Target Corporation to better reflect its core business, and the Dayton Hudson Foundation (founded in 1918) was renamed Target Foundation.

Is Ulta changing its name? ›

As of March 10, 2022, the company operated 1,308 retail stores across 50 states. It also distributes its products through its website; and mobile applications. The company was formerly known as Ulta Salon, Cosmetics & Fragrance, Inc. and changed its name to Ulta Beauty, Inc.

Is Target owned by a Chinese company? ›

Target Corporation (doing business as Target and stylized in all lowercase since 2018) is an American big box department store chain headquartered in Minneapolis, Minnesota. It is the seventh largest retailer in the United States, and a component of the S&P 500 Index.

Do girls prefer Ulta or Sephora? ›

Ulta has even better favorability among women alone. A strong majority of those favorable to the brands were women (no surprise there), with only 13-14% being men. But looking exclusively at women saw a bigger discrepancy — 39% were favorable to Ulta while 34% were favorable to Sephora.

Can I go to Ulta and get my makeup done? ›

Yes! Each Ulta Beauty store that carries MAC will have three dedicated MAC makeup artists that can do applications, as well as offer their expertise on what products are best for you.

Is Target cheaper than Ulta? ›

Even before adding my 5% Target Red Card discount, Target clearly had much better prices than Ulta for these drugstore makeup products. On average, products tended to be 30% more expensive at Ulta, with the main exception being Nyx products. However, none of the drugstore makeup products were cheaper at Ulta.


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